Want to make it as an independent filmmaker? You need to find your tribe. Who’s your audience? How do you find them and reach them? If you can make a connection, you can build fans who’ll support you throughout your career.

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On Indiegogo this week, there’s a campaign for a film called Laser Team that’s breaking all crowdfunding records. With four days to go, they’re at over 300% funded at $1,981,897. If they break $2,250,000, they’ll be the most successful film campaign on Indiegogo to date.

Rooster Teeth, the team behind the campaign, might just be the biggest production company you’ve never heard of. Their success offers some fantastic film makers on how to build an audience, be financially self sustaining and distribute and control your content.

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